Skip to main content

Mattel honors COVID-19 frontline workers with doctor, nurse, EMT and delivery driver action figures

NewsColony
Mattel honors COVID-19 frontline workers with doctor, nurse, EMT and delivery driver action figures

Toy maker Mattel launched a new toy line this week honoring workers on the front lines of the coronavirus pandemic. 

The company, through its Fisher-Price brand began selling a ‘Thank You Heroes’ line of 16 new action figures. 

The line includes nurses, doctors, EMTs delivery drivers.

Toy maker Mattel launched a new toy line this week, 'Thank You Heroes,' honoring workers on the front lines of the coronavirus pandemic. Pictured are figures from the 'Nurses Collection,' which

Toy maker Mattel launched a new toy line this week, 'Thank You Heroes,' honoring workers on the front lines of the coronavirus pandemic. Pictured are figures from the 'Nurses Collection,' which

Toy maker Mattel launched a new toy line this week, ‘Thank You Heroes,’ honoring workers on the front lines of the coronavirus pandemic. Pictured are figures from the nurses collection

Pictured are figures from the doctors collection from Mattel's new 'Thank You Heroes' toy line

Pictured are figures from the doctors collection from Mattel's new 'Thank You Heroes' toy line

Pictured are figures from the doctors collection from Mattel’s new ‘Thank You Heroes’ toy line

The 'Thank You Heroes' toy line emergency medical technicians collection is pictured

The 'Thank You Heroes' toy line emergency medical technicians collection is pictured

The ‘Thank You Heroes’ toy line emergency medical technicians collection is pictured

Mattel's 'Thank You Heroes' line also features a delivery drivers collection (pictured)

Mattel's 'Thank You Heroes' line also features a delivery drivers collection (pictured)

Mattel’s ‘Thank You Heroes’ line also features a delivery drivers collection (pictured)

Mattel, known for its iconic Barbie doll and Hot Wheels cars, sells each figure for $20 and pledges to donate $15 from the proceeds to First Responders First, a fund established to help pay for personal protective equipment, or PPE and other ‘essential supplies,’ needed by frontline workers during the outbreak. 

First Responders First also will cover the cost of accommodations, child care, food, mental health support and other resources for protecting frontline healthcare workers and their patients. 

Fisher-Price also offers a five-character Little People set version of the figures complete for $20 that includes a grocery store worker. 

The toys are scheduled for shipment to consumers by December 31. 

So far, there have been 1,050,794 cases in the US of the coronavirus, which has been blamed for 60,481 dearths.

Fisher-Price also offers a five-character Little People set version of the first responders (pictured), also for $20. Mattel pledges to send $15 from each sale of the new toy line to support First Responders First for essential supplies, equipment and resources

Fisher-Price also offers a five-character Little People set version of the first responders (pictured), also for $20. Mattel pledges to send $15 from each sale of the new toy line to support First Responders First for essential supplies, equipment and resources

Fisher-Price also offers a five-character Little People set version of the first responders (pictured), also for $20. Mattel pledges to send $15 from each sale of the new toy line to support First Responders First for essential supplies, equipment and resources

Mattel’s website for the new toys invites consumers to ‘Say thank you. Make a hero smile. #PlayItForward.’ 

The First Responders First fund, which is to benefit from sales of the toy line was started last month by the Harvard T.H. Chan School of Public Health; Thrive Global, a firm founded by Arianna Huffington that makes behavior change technology and media to support individuals struggling with stress and burnout; and the CAA Foundation, the philanthropic arm of talent firm the Creative Arts Agency. 

Mattel’s Fisher-Price ‘is an iconic brand and the products speak to something deep inside of us,’ Huffington, who also co-founded Huffington Post told USA TODAY. 

‘It’s wonderful to see that connection bringing joy to the children but also giving all of us one more way to honor (the frontline responders). I don’t think we can have enough ways to honor them.’ 

 

 

Source: Daily Mail

The post Mattel honors COVID-19 frontline workers with doctor, nurse, EMT and delivery driver action figures appeared first on NewsColony.
NewsColony



from WordPress https://ift.tt/2ybFyaA
Labels:

Comments

Post a Comment

Popular posts from this blog

Volunteers book hotel room for homeless man with SingapoRediscovers vouchers

NewsColony Volunteers book hotel room for homeless man with SingapoRediscovers vouchers © The Independent Singapore Singapore — A group of volunteers from the Mummy Yummy Singapore welfare organisation donated their SingapoRediscovers Vouchers to book a hotel room for a homeless man. The man, who was identified as Jayden, did not have a place to live while waiting for the Housing Board (HDB) to allocate him a rental flat. In a Facebook post on Mummy Yummy Singapore’s page on Wednesday (Dec 16), the volunteers said: “We used our $100 Rediscover Singapore vouchers to redeem hotel stay for him and successfully booked 9 days worth of stay at 3 days per voucher.” They added that they were unable to book a longer stay because of higher hotel rates over Christmas and New Year. The volunteers hoped that they would be able to bridge Jayden’s stay until he got a flat. “Thanks our government for giving us these vouchers which in return we can put them to good use for people in need,” th...
Post a Comment
Read more

JANE FRYER: The judo master who made me the fall guy… aged 97!

NewsColony JANE FRYER: The judo master who made me the fall guy… aged 97! Jane Fryer is pictured above with Jack Hearn. ‘See, I’d get you round the neck and press on your Adam’s apple,’ he grins, silver moustache bobbing, white teeth flashing. ‘ And if I carried on with that, you’d be dead in a minute’ There is a startling moment in Jack Hearn’s extremely spick and span kitchen, when I’m standing between his trophy table and the wall and he’s telling me how he could finish me off with his huge, bearlike paws. ‘See, I’d get you round the neck and press on your Adam’s apple,’ he grins, silver moustache bobbing, white teeth flashing. ‘ And if I carried on with that, you’d be dead in a minute.’ We have already had a lively discussion about whether he should, or should not, throw me over one of his surprisingly wide shoulders on to his beautifully vacuumed living room floor. ‘I could throw you, of course I could! But I won’t,’ he says.  ‘It’s not fair — you don’t know...
Post a Comment
Read more

90 Day Fiance: How To Watch Happily Ever After & B90 Strikes Back

NewsColony 90 Day Fiance: How To Watch Happily Ever After & B90 Strikes Back After the runaway success of 90 Day Fiancé: Before the 90 Days , TLC is blessing us with more 90 Day Fiancé spin-offs. This summer, 90 Day Fiancé: The Other Way , B90 Strikes Back , and 90 Day Fiancé: Happily Ever After? will all be on the air. Here is when to watch each of them: 90 Day Fiancé: The Other Way premiered on June 1, but there is plenty of drama still ahead. The show airs on TLC on Monday nights at 9pm EST, and the third episode is scheduled for June 15. TLC is running reruns regularly, and you can always catch up online on several streaming services . 90 Day Fiancé: The Other Way reverses the original concept of 90 Day Fiancé, where people travel from around the world to the United States to meet and marry their partners. Instead, people from the United States travel to meet and marry their partners in other countries. The season 2 cast includes season 1 fan favorites Jenny a...
Post a Comment
Read more